From the outset, our focus was on crafting a brand identity that would not only be visually striking but also deeply reflective of Ninety 9's ethos and values. Drawing inspiration from their multifaceted expertise and forward-thinking approach, we embarked on a journey to create a visual identity that would appeal to a young, vibrant demographic while maintaining a sense of professionalism and reliability.

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Our design process began with the exploration of two distinct logo variations, each capturing a different facet of Ninety 9's identity. From bold and dynamic to sleek and sophisticated, we experimented with various styles and elements to create logos that would be versatile enough to adapt to different contexts while maintaining a cohesive brand image.